It seems as though everyone is creating or working for a “start-up” company these days! Do you have a new idea? Or do you feel you can do something better than it’s being done? What does it take to bring your idea or improvement to market? Unlike an established business, a start-up company is an entrepreneurial venture into a product, service, process, or platform. The aim is either to introduce something new, improve upon something that exists, or simply to compete. Startups are usually small and initially financed and operated by a handful of founders or one individual. If you are comfortable with risk, uncertainty, change, flexibility, and rolling up your sleeves to dig into things you’ve never done – then you may want to consider working for or creating a startup.